Adobe Analytics Challenge

The Adobe Analytics Challenge will be kicking off in early September 2025. Please stay tuned for more details.

The Analytics Challenge began as a recruiting tool to help uncover the brightest minds and most passionate talent in analytics. It has grown into one of the top business competitions in the country for college students.

–VentureBeat

International contest for up-and-coming analytics talent

Through this program, Adobe has exposed thousands of students from across the world to the high-demand fields of digital marketing and analytics. Over the years, Adobe has hired more than 50 students from this program, and it has been a valuable recruiting pool for other companies and agencies looking for data-driven talent.

How it Works

Kickoff

Join us for a one-hour virtual meeting to receive an overview of the competition, as well as details on the customer partner and business case questions.

Registration & Training

Form a team and register to participate in a two-hour live training session and gain access to Adobe Analytics and our customer partner’s data.

Project Work & Submission

After a two-week analysis period, submit a presentation of findings and recommendations for judging.

Semifinal Judging

Semifinalist teams will present their slides live during a 20-minute video conference to a panel of judges.

Final Judging

Finalist teams will have the opportunity to modify their slides and present their findings and recommendations to a group of judges from the customer partner and other industry experts.